01
Screened Perceptions:
Social Media, Am I Not Enough?
A study of the impact of social media on body image perceptions of young people in conjunction with the Organization For Social Media Safety.
Our Clients : Organization for Social Media Safety
Skills: SPSS | Python | Quantitative and Qualitative Research | Qualtrics ｜Content Creation
02
The relationship between the use of social media and the extent of FOMO
A recent project used Python to analyze data from 199 participants, revealing a strong positive correlation between social media usage frequency and the extent of FOMO (Fear of Missing Out).
Skills: Python | Data Analysis | Content Creation | Excel
03
Analyzing Twitter Social Soundtrack
The report on "ANALYZING TWITTER SOCIAL SOUNDTRACK" shows that Super Bowl advertisements significantly boosted Twitter discussions for both utilitarian and hedonic brands, with utilitarian brands seeing more neutral responses and hedonic brands attracting more emotionally charged conversations, particularly related to betting
Skills: Text Mining | Sentiment Analysis | Dictionary-Based Analysis | Unsupervised Learning Data Visualization | Statistical Analysis | R Studio | Python
04
Climate Champions Campaign
The COMM 437 Socials report outlines the Climate Champions Campaign, which successfully increased awareness and engagement for The Climate.Org through targeted social media strategies across Facebook, Instagram, TikTok, and Twitter, resulting in nearly 7,000 TikTok views and increased brand visibility
Skills: Canva | Social Media Management | Content Creation | Social Media Analysis
Email ninachen1021@gmail.com
Phone +1 202-674-4330